How Mandy McEwen, Web Designer, Changed a Skeptical Business Owner's Mind About Web Design

Do You Need a Web Designer Really? Or can you do it Yourself? Mandy McEwen proves to be an effective web designer with her company Mod Girl Marketing.
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Mandy McEwen

Mandy McEwen is the Head Mod Girl @ModGirlMktg, digital marketing junkie, dedicated business marketing consultant, online branding #nerd.
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What Is Rebranding & Why Do All Companies Eventually Need It?

By definition, rebranding is the process of giving a product or an organization a new image, in order to make it more attractive or successful. Branding is a core tenet of marketing, whether you re running a start-up that has only existed for a few months or a well-established corporation. Sharing the essence of what makes your company unique is ultimately what attracts and keeps clients, but it doesn t always work out in real life how you imagine. That s why rebranding is often necessary. How Does Rebranding Drive Marketing Strategy? This nifty Marketing Profs infographic explains the process of branding and how it fits in with other types of marketing: As you can see, developing a brand involves soul searching and sharing your mission through various forms of content. Yet, this mission can change or evolve as your company grows. Craft breweries are the perfect example. Perhaps Boston Beer Company could market itself as a small, local craft beer operation in the face of giant mass-
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Mandy McEwen

Read the bio of Mandy McEwen from Mod Girl Marketing and discover how she got into the crazy world of online marketing and read about her company.
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Mandy McEwen of Mod Girl Marketing

http://www.modgirlmarketing.com Mod Girl Marketing is a full-service, boutique online marketing agency. From coast to coast, Mod Girl Marketing has helped cl...
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Pinterest Helps Small Businesses Increase Blog Traffic

San Diego, CA -- (SBWIRE) -- 05/28/2014 -- With over 70 million loyal pinners, the social network Pinterest is an enormously popular platform that allows folks to “pin” images and ideas they like and share them with their social networks. More and more businesses are integrating Pinterest into their websites as a way to increase blog traffic. A new blog post by digital marketing expert Mandy McEwen, Founder and President of Mod Girl Marketing, explains eight ways Pinterest can be used by entrepreneurs and small businesses to boost a blog’s success. The post, “8 Ways Pinterest Can Help Your Blog” can be viewed at http://www.8waysin8days.com/8-ways-pinterest-can-help-blog/. McEwen’s tips include making a blog more visual, promoting blog posts with Pinterest “pins,” creating tutorials fans can promote on Pinterest and more. “With Pinterest, businesses can create highly visual content for their blogs that can then be shared on this popular social network, thus exposing t
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8 Ways Pinterest Can Help Your Blog

Pinterest launched three years ago and has since amassed 70 million loyal pinners. Of these, there are about 500,000 business accounts, as more and more entrepreneurs look into how this visual medium can benefit their web traffic. While Facebook remains the top social source of referrals to company blogs, Pinterest comes in second place, beating out Twitter referrals. So read on to learn: 8 specific ways you can use Pinterest to boost your blog s success.
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Mod Girl Marketing Launches Wordpress Maintenance Packages

Idle WordPress Websites Vulnerable to Hackers, Security BreachesSan Diego, CA -- (SBWIRE) -- 05/21/2014 -- With website security breaches reaching epidemic proportions, it is no longer acceptable to create a DIY WordPress business website and let it sit idle. That’s why Mod Girl Marketing is announcing the launch of new professional services to help small businesses and entrepreneurs manage secure WordPress sites. One of the biggest security risks to a WordPress website is having an inactive theme no longer in use, which then becomes a vulnerable portal for hackers. According to the recent Mod Girl Marketing blog post “Monthly WordPress Maintenance Packages: Are They Worth The Investment,” 70 percent of the top million most-trafficked websites are running older versions of WordPress that are vulnerable to attacks from hackers. The skilled, experienced team at Mod Girl Marketing consists of experts who can easily handle all your WordPress needs, from staying on top of regular upd
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Monthly WordPress Maintenance Packages: Are They Worth The Investment?

Silicon Republic called 2013 The Year of Living Dangerously, given all the security breaches and scams. Over the past year numerous WordPress security breaches have occurred, leaving many webmasters frustrated and vigil. Last May, a large botnet with more than 90,000 servers attempted to log into WordPress by cycling through different usernames and passwords. Events like this remind us that it s simply not good enough to create a website and let it sit idle.  Is Your WordPress Site Vulnerable To Attack? Normal security procedures include regular updates of the WordPress core files, plugins and theme files, said Peter Armstrong, a hosting firm representative from Ireland. In addition to this, we also recommend WordPress administrators change their login username from the default admin username, use very secure passwords, and install the Login Limits Attempts plugin or other WordPress security plugins. He added that other security risks include inactive themes that are no longer in us
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Seo-Friendly Blogs Help Companies Reach Masses

San Diego, CA -- (SBWIRE) -- 05/13/2014 -- Most people are familiar with the concept of search engine optimization (SEO), but few know how to harness the power of SEO for branding purposes. A new blog post by digital marketing and SEO consultant Mandy McEwen, founder of Mod Girl Marketing, explains eight useful tips for how businesses can tweak their website’s SEO to take branding to a new level. “8 SEO Tips to Take Blogging to the Next Level" by McEwen outlines several strategies for effectively optimizing a website for search engines as the rules of SEO constantly shift. From writing witty headlines geared toward real people (as opposed to keyword-oriented headlines for web crawlers) to building links by engaging the community (rather than creating “link farms”) and selecting stronger keywords, there are several things businesses can do to improve their SEO. “It’s one thing to simply say ‘write good content’ and quite another to actually implement that advice,” McE
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8 SEO Tips To Take Blogging To The Next Level

Search Engine Optimization is an interesting field. Certain elements are ever-changing and yet, there are many methods that remain tested, tried and true throughout the decades. Of course it s one thing to simply say WRITE GOOD CONTENT and quite another to actually implement that advice. A couple weeks back we offered 8 tips to starting a blog. In this post, we ll try to give you some more specifics on what makes a quality blog post these days. If you re still not 100% clear on it, then contact us about hiring one of our experienced SEO copywriters. How can you differentiate your blog from all the other posts out there? Image Source: TransformationMarketing.com 1. Write witty headlines geared toward people. In Olden Times, we believed that packing headlines with keywords was the top priority in attracting search engine attention. As a result, the internet ended up with horrible headlines like How to Generate Leads With Facebook, Run Facebook Ad Campaigns, and Get More Likes on Faceboo
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Mod Girl Marketing Reveals Impressive Rebranding Case Study

San Diego, CA -- (SBWIRE) -- 05/07/2014 -- A new rebranding case study reveals how a small business was able to transform its image through a website relaunch and digital rebranding. Mod Girl Marketing was hired to help the family business Presidential Limousines (http://www.prezlimos.com/) update its stale website. Presidential Limousines’ original website was created back in the height of the Flash web design craze. At one time, Flash sites dazzled audiences with movement and eye-catching graphics. But they soon fell out of favor as the continual need to “update” one’s Flash Player and the super slow loading times began to drive people crazy. Needing to freshen up their web interface and their online brand, the company came to Mod Girl Marketing for a website redesign and branding makeover. They wanted a more professional-looking, modern website that would clearly identify their core branding messages. “In our research, we learned a lot of insights about the company that w
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Mod Girl Marketing

Mod Girl Marketing creates a powerful online presence businesses. With our modern, online business marketing techniques, your business will dominate the search engines and social media sites. Check out our incredibly effective online marketing services today and get the exposure your company deserves.
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Rebranding Case Study: Presidential Limousines

Presidential Limousines was one of those companies that had a website created back in the height of the FLASH web design craze. At one time, FLASH sites dazzled audiences with movement and eye-catching graphics. Yet, they soon fell out of favor as the continual need to update one s Flash Player and the super slow loading times began to drive people crazy. Trends changed, with the magazine style layout winning favor. Rebrand Case Study Presidential Limousines Gets A New Owner & New Branding When the company came to us for a website rebranding and makeover, the Danziger Family had just taken over as the new owners. They wanted a more professional-looking, modern website that would clearly identify their core branding messages. In our research, we learned a lot of insights about the company that we would have never known from their existing website. For instance, they won Best of Transportation awards, their interiors boasted much more luxurious features than the competition, and the new
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Digital Marketing Expert Offers Tips for Starting Blog

Blogging brings big customer response to small businessesSan Diego, CA -- (SBWIRE) -- 04/30/2014 -- More and more small businesses are seeing increased leads and profits when they maintain a regularly updated blog. According to a HubSpot survey of more than 7,000 businesses, companies with 51-100 pages on their website (typically blog posts) generate 48 percent more traffic than those with 1-50 pages. Companies that publish at least 15 blog posts per month get five times more traffic than those that don’t (source: http://www.scottmckelvey.com/the-stats-that-make-a-bulletproof-case-for-business-blogging/). But how does a small business start a blog? Digital marketing expert Mandy McEwen, Founder and President of Mod Girl Marketing, offers eight tips for starting a blog in a new blog post at http://www.8waysin8days.com/8-tips-starting-blog/. In the post, McEwen points out that 77 percent of all internet users read a blog, 23 percent of internet time is spent on blogs and 61 percent of
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